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BEST BUY
         ANNUAL REPORT

OBJECTIVE

The goal of the project is to select a company to redesign their annual report. The information was communicated to the audience through data visualization, photos, and typography.

APPROACH

I chose to redesign the annual report for Best Buy. Following the creation of the brief and mood board, I made the strategic decision to incorporate the brand’s signature blue color as the primary hue. Employing the duotone effect in the images, I carefully selected sans-serif fonts to enhance readability. The charts and graphs were meticulously crafted to ensure simplicity and clarity. The overall style was curated with a modern aesthetic, harmonizing seamlessly with the company’s identity.

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